Personal & Business Development
POWER OVER HABIT: AN EPIDEMIC OF CONSUMPTION
A pandemic has already infected a large part of humanity—but we’re not talking about tuberculosis, which used to be called consumption and which in fact is on the rise again. We’re talking about a different kind of consumption, a kind of virus that strikes not only our pocket books, but our very system of values. Humans, the erstwhile masters of life, have somehow imperceptibly devolved into Consumers, beings whose spur-of-the-moment desires pull them in different directions and distract them from the Great Issues of life. One feels a need to empathize with the “patients”: how can Consumers actually discern their own path if they live life floundering in a hash of other people’s raisons d'etre, symbols, and priorities?
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POWER OVER HABIT: AN EPIDEMIC OF CONSUMPTION
PROGRAM AIDS: IDEA-COOKERS
Alex Osborn has been called the father of brainstorming. In his 1942 book How to Think Up, he described the technique as a method for generating ideas. Osborn died in 1966; he could hardly have imagined that several decades later people would be interacting more with electronic devices than with each other. When it comes to ideas, it’s almost an axiom that quantity begets quality.
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PROGRAM AIDS: IDEA-COOKERS
PERSONAL EFFECTIVENESS: THE TAMING OF THE SHREW
What is our life? “Routine, a gray, bedraggled reality,” as one denizen of the World Wide Web has expressed it. But if we dig a little deeper, it will emerge that everything is subject to routine, even the everyday life of cre-ative people. It’s time we realized that routine is life as we have created it for ourselves. And it’s sufficient to begin doing what we like to do for life to get interesting, and instead of being a boring slog, the everyday routine will become an instrument for achieving your goals.
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PERSONAL EFFECTIVENESS: THE TAMING OF THE SHREW
IDEAS AND GOALS: THE HUNT FOR AN IDEA
There are times in life and business when it’s hard for a person to find a way out of a difficult situation or make an important decision on his or her own. When we need to come up with an innovative marketing ploy, for example, or search out a commercial idea, we can benefit from the input of others. At those times the methodology of brainstorming can help, but it requires special training. In this article, you’ll find plenty of practical advice on organizing and conducting a brainstorming session.
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IDEAS AND GOALS: THE HUNT FOR AN IDEA
MONETIZING AN IDEA STARTING AT THE BOTTOM
Money, professional experience, well-established connections, natural talent, a highly profitable idea—all are resources for creating a business. But can you start a business from scratch if you have no startup capital, but you do have skills such as filming and editing video, writing program codes for mobile applications, and creating site designs? The stories of real people we found by surfing the Internet prove that it’s possible. Make a mental note to yourself of their practical advice.
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MONETIZING AN IDEA STARTING AT THE BOTTOM
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